School Logo refresh – 600 years of the Loggerheads

The Shrewsbury Loggerheads and the Coleham Pumping Station flywheel has been Coleham School’s logo for generations.  The faces of the three leopards started life back in 1425 as a feature on the Shrewsbury Common Seal.  600 years later and Shrewsbury Town Council have restored the loggerheads on the Quarry Gates to mark their 600 year anniversary!  We thought it was an ideal time to refresh our school loggerheads for a more modern touch.

It would be madness to move away from an established and recognised mark so we’ve stuck with what we had but given it a fresher look.

So we took the opportunity to spruce up the school’s face and main gates with great big new signs.

It all looks a lot happier now we think.

 

Thank you to Mr Williams for his creative digital skills, we trust him implicitly with all of our branding and graphics work and are really lucky to have him as part of our team.  The typography is fresher and slick, and the leopards have a teddy bear-like feel don’t you think?

We especially love the corner gate arch giving a warm welcome in the morning and showcasing our position in the Coleham Community amongst our neighbourhood businesses.

Thanks to the guys at Sign & Poster; they did such a wonderful job as always. It was touch and go at one point on fixing the lettering but we came up with a solution just in time for the new school year.

 

If you love local history, the loggerheads feature all over our historic town in some unusual places so keep your eyes peeled!